Who hijacked Chri$tmas?
I’m sure many retailers are wishing that it could be Christmas every day. Shopping this season really has put a great big smile on somebody’s face and retailers are expected record crowds in the...
View ArticleHow to get a brilliant new job in marketing this year
“Whether you’re looking for a new job or looking to make your next rock star hire, matching talent with opportunities is a time-consuming process,” reckon the folks at LinkedIn. Late last year the...
View ArticleHow to be a digital ninja in 2012
Looking to bolster your digital capabilities in 2012? There’s only one device you’ll need, and finally it is your mobile. We’ve published many a headline over the years to the effect of “Is this the...
View ArticleWhat’s next for Yahoo?
Jerry Yang has gone – the pioneer of Yahoo, a guy that can be credited with bringing the internet to masses. Well, maybe that is a bit extreme, but he did change the way we communicate on the...
View ArticleIs Kodak really out of the picture?
I feel sad for Kodak. A brand that defined an entire industry has been beaten by evolution. But digital isn’t responsible for its demise; it was Kodak’s resistance to it and other change that saw the...
View ArticleHow to get more Twitter followers
If you’ve ever set up a Twitter profile for your brand and then excitedly followed hundreds of people willing them to follow you back only to be disappointed, Fame is for you. We’re not suggesting you...
View ArticleWhat changed PR?
“There’s more to PR than media relations,” one PR managing director recently told me. Of course I know this, but thought it was interesting she would tell me – to reiterate her point as if defending...
View ArticleHow technology will save the retail sector
You’ve probably heard from the naysayers that online shopping is killing the retail industry. I believe that the opposite is true. Online shopping has not only saved the industry and encouraged spend,...
View ArticleSo you’ve gone social. What now?
You may think that social media has taken over the world, and with Facebook’s recent New York Stock Exchange debut you’d be forgiven for believing it too. However, new research from Satmetrix reveals...
View ArticleHow Twitter’s search trial could see new revenues, too
Twitter has this week made a few tweaks to its homepage and search function that will make it easier to find news on the social networking site. Over the past few years Twitter has proved itself as...
View Article